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Repository

73 (2)

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Author

Carrilho, Marta Guerra (1)
Travassos, Diogo da Silva Branco Fernandes (1)

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Subject

Fidelidade (2)
Loyalty (2)
CRM Customer relationship management (1)
Communications (1)
Comunicação (1)
Customer relationship (1)
Domínio/Área Científica::Ciências Sociais (1)
Estratégias (1)
Eventos desportivos (1)
Fidelidade à Marca (1)

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2008 (1)
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Tesis (2)

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Inglés (2)

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Subject: Fidelidade Subject: Loyalty Document Type: Tesis Language: Inglés

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Title: The impact of sport turism in destination loyalty: the Estoril Coast (Portugal) promotion of recurrent major sporting events
Author: Travassos, Diogo da Silva Branco Fernandes
Language: Inglés
Repository: 73
Subject: Loyalty / Sports events and Tourism Marketing / Sports Tourism / Fidelidade / Turismo desportivo / Marketing turístico / Eventos desportivos

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Title: CRM strategies: an approach to Lidl, Sonae and Jerónimo Martins firms
Author: Carrilho, Marta Guerra
Language: Inglés
Repository: 73
Subject: Marketing / CRM Customer relationship management / Gestão de clientes / Fidelidade à Marca / Portugal / Communications / Strategic / Customer relationship / Interaction / Loyalty / Comunicação / Estratégias / Relação com o cliente / Interação social / Fidelidade / Domínio/Área Científica::Ciências Sociais

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