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73
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Chamorro, A.
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Loureiro, S. M. C.
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Miranda, F.
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Vala, Bernardo Varela
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Subject:
Facebook
Year:
2015
Repository:
73
Language:
Inglés
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Title:
Using social networks sites in the purchasing decision process
Author:
Miranda, F.
/
Rubio, S.
/
Chamorro, A.
/
Loureiro, S. M. C.
Language:
Inglés
Repository:
73
Subject:
Facebook
/
Networks externalities
/
Perceived usefulness
/
Purchasing decision process
/
Social influence
/
Technology acceptance model
Acceder
Title:
The impact of social media in brand building
Author:
Vala, Bernardo Varela
Language:
Inglés
Repository:
73
Subject:
Social media
/
Data mining
/
Brand building
/
Facebook
/
Rede social
/
Marca
/
Marketing
/
Comportamento do consumidor
Acceder
Title:
Facebook como herramienta de comunicación y venta: un análisis desde la oferta y la demanda
Author:
Miranda, F.
/
Rubio, S.
/
Chamorro, A.
/
Loureiro, S. M. C.
Language:
Inglés
Repository:
73
Subject:
Facebook
/
Redes Sociales
/
Proceso de decisión de compra
/
Gestión de marcas
/
Imagen
/
Social Networks
/
Buying Process
/
Brand management
/
Image
Acceder
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