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Cause-related marketing
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Subject:
Eye-tracking
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2019
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2016
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73
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Title:
Attention, emotions and cause-related marketing effectiveness
Author:
Guerreiro, J.
/
Rita, P.
/
Trigueiros, D.
Language:
Inglés
Repository:
73
Subject:
Cause-related marketing
/
Eye-tracking
/
Skin conductance
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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