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Repository
73
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Author
Amorim, M.
(1)
Filipe, J. A.
(1)
Loureiro, S. M. C.
(1)
Palrão, T.
(1)
Trindade, Gonçalo Filipe de Lemos
(1)
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Experience
(3)
Brand image
(1)
Customer satisfaction
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Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(1)
Event image
(1)
Festas
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Imagem de marca
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Music festivals
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2017
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2018
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Subject:
Experience
Year:
2018
Year:
2017
Language:
Inglés
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Title:
Customers’ online interaction experiences with fashion brands: e-information and e-buying
Author:
Loureiro, S. M. C.
/
Amorim, M.
Language:
Inglés
Repository:
73
Subject:
Perceived fashion website quality
/
Social influence and recommendation
/
Experience
/
Sources of credibility
/
Performance expectancy
/
Customer satisfaction
/
Trust
/
Word-of-mouth
Acceder
Title:
The importance of experience in participant’s motivations in sport tourism events of recreational practice
Author:
Palrão, T.
/
Filipe, J. A.
Language:
Inglés
Repository:
73
Subject:
Tourism
/
Experience
/
Motivations
/
Sport tourism event
Acceder
Title:
Leveraging brands at music festivals: NOS Alive sponsorship
Author:
Trindade, Gonçalo Filipe de Lemos
Language:
Inglés
Repository:
73
Subject:
Experience
/
Brand image
/
Event image
/
Music festivals
/
Sponsorship
/
Sponsor image and event sponsor-fit
/
Marketing estratégico
/
Música
/
Festas
/
Patrocínio
/
Imagem de marca
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
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