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Silva, Sara Inês Lago Duarte e (1)

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Subject: Emoções Document Type: Tesis Language: Inglés Year: 2021

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Title: Exploring drivers of consumer well-being in music festivals: a relationship marketing approach
Author: Silva, Sara Inês Lago Duarte e
Language: Inglés
Repository: 73
Subject: Consumer experience / Emotions / Consumer satisfaction / Consumer engagement / Consumer well-being / Music festival / Experiência do consumidor / Emoções / Satisfação do consumidor / Engagement do consumidor / Bem-estar do consumidor / Festival de música / Marketing relacional / Turismo / Portugal / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M310 / M390 / M Business administration and business economics - Marketing - Accounting - Personnel economics

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