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Subject: Effectiveness Language: Inglés Year: 2010

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Title: A proposal to improve marketing efectiveness in a business to business model
Author: Silvino, Pedro Lourenço
Language: Inglés
Repository: 73
Subject: Marketing / Eficiência / Eficácia / Retorno / Investimento / ROMI / Modelação / Business / Effectiveness / Return / Modeling

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Title: Determinant values in the medical act of prescribing in the Portuguese context
Author: Pinto, J. / Ferreira da Silva, A. / Curto, J.
Language: Inglés
Repository: 73
Subject: Conjoint analysis / Effectiveness / Price and institutional brand / Tolerability

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