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Subject:
Diferenciação
Subject:
Inovação
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2011
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Title:
Relançamento de uma marca de grande consumo suportada por uma inovação de produto
Author:
Bessa, Marta
Language:
Portugués
Repository:
73
Subject:
Diferenciação
/
Inovação
/
Grande consumo
/
Limpeza caseira
/
Differentiation
/
Innovation
/
Fast moving consumer goods market
/
Household cleaners
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