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Repository
73
(4)
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Author
Bessa, Marta
(1)
Fonseca, Jorge Luis Narciso da
(1)
Mendes, Rita Barros Espregueira
(1)
Mendonça, Margarida Laima Vilhena de
(1)
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Subject
Diferenciação
(4)
Differentiation
(4)
Atitude
(1)
Attitude
(1)
Centro Comercial
(1)
Competitive advantage
(1)
Estratégia
(1)
Fast moving consumer goods market
(1)
Grande consumo
(1)
Household cleaners
(1)
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Year
2011
(4)
2012
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2013
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Subject:
Diferenciação
Subject:
Differentiation
Repository:
73
Year:
2011
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Title:
O impacto do tenant mix de um centro comercial nas decisões do consumidor
Author:
Mendonça, Margarida Laima Vilhena de
Language:
Portugués
Repository:
73
Subject:
Centro Comercial
/
Lojista
/
Retalho
/
Diferenciação
/
Shopping Center
/
Tenant
/
Retail market
/
Differentiation
Acceder
Title:
A RENTELECOM no mercado nacional das telecomunicações
Author:
Fonseca, Jorge Luis Narciso da
Language:
Portugués
Repository:
73
Subject:
Estratégia
/
Posicionamento
/
Diferenciação
/
Vantagem competitiva
/
Strategy
/
Positioning
/
Differentiation
/
Competitive advantage
Acceder
Title:
Motivações de compra de marcas próprias
Author:
Mendes, Rita Barros Espregueira
Language:
Portugués
Repository:
73
Subject:
Marca própria
/
Motivação
/
Diferenciação
/
Atitude
/
Private label
/
Motivation
/
Differentiation
/
Attitude
Acceder
Title:
Relançamento de uma marca de grande consumo suportada por uma inovação de produto
Author:
Bessa, Marta
Language:
Portugués
Repository:
73
Subject:
Diferenciação
/
Inovação
/
Grande consumo
/
Limpeza caseira
/
Differentiation
/
Innovation
/
Fast moving consumer goods market
/
Household cleaners
Acceder
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