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73 (2)

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Cunha, João Alexandre Ramos Leitão Caçador da (1)
Guerreiro, Carolina Vasconcelos Marcelino Loia (1)

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Consumidor (2)
Lealdade (2)
Adeptos de futebol (1)
Behavior loyalty (1)
Comportamento (1)
Customer (1)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão (1)
Emoção (1)
Football fans (1)
Gestão (1)

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Subject: Customer Loyalty Subject: Lealdade Subject: Consumidor Document Type: Tesis

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Title: What are the key drivers of customers loyalty in yogurts' category?: a case study of Pingo Doce
Author: Guerreiro, Carolina Vasconcelos Marcelino Loia
Language: Inglés
Repository: 73
Subject: Customer / Behavior loyalty / Pingo Doce / Consumidor / Comportamento / Lealdade / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M31 / M37 / M Business administration and business economics - Marketing - Accounting - Personnel economics

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Title: O orgulho e a lealdade: o caso do Sport Lisboa e Benfica
Author: Cunha, João Alexandre Ramos Leitão Caçador da
Language: Portugués
Repository: 73
Subject: Marketing desportivo / Orgulho / Lealdade / Adeptos de futebol / Sport Lisboa e Benfica / Gestão / Marketing relacional / Consumidor / Emoção / Proud / Loyalty / Football fans

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