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Subject: Customer Loyalty Document Type: Tesis Year: 2008

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Title: The impact of sport turism in destination loyalty: the Estoril Coast (Portugal) promotion of recurrent major sporting events
Author: Travassos, Diogo da Silva Branco Fernandes
Language: Inglés
Repository: 73
Subject: Loyalty / Sports events and Tourism Marketing / Sports Tourism / Fidelidade / Turismo desportivo / Marketing turístico / Eventos desportivos

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Title: Determinantes da fidelização na compra de produtos turísticos online
Author: Pereira, Hélia Gonçalves
Language: Portugués
Repository: 73
Subject: Relacionamento / Marketing relacional / Internet marketing / Fidelização / Relationship / Relationship Marketing / Internet Marketing / Loyalty

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Title: Métricas de marketing relacional: qualidade do relacionamento DIM-médico na indústria farmacêutica
Author: Carvalho, Artur
Language: Portugués
Repository: 73
Subject: Marketing relacional / Indústria farmacêutica / Fidelização / Relationship marketing / Pharmaceutical industry / Loyalty

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