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Repository
73
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Author
Gralho, Alexandra Catarina Rosa Nicolau
(1)
Lima, Ana Patrícia Pinto de
(1)
Reis, Teresa Isabel Damião dos
(1)
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Subject
Consumer
(3)
Consumidor
(3)
Retail
(2)
Retalho
(2)
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(1)
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(1)
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Distribuição moderna
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2015
(3)
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Subject:
Consumidor
Subject:
Consumer
Document Type:
Tesis
Year:
2015
Language:
Portugués
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Title:
Influência do preço e ações promocionais no valor percecionado da loja de retalho
Author:
Reis, Teresa Isabel Damião dos
Language:
Portugués
Repository:
73
Subject:
Distribuição moderna
/
Retalho
/
Consumidor
/
Promoções
/
Modern distribution
/
Retail
/
Consumer
/
Promotions
Acceder
Title:
A interdependência entre as marcas e as comunidades de marca: os casos da Vespa e da Harley Davidson
Author:
Lima, Ana Patrícia Pinto de
Language:
Portugués
Repository:
73
Subject:
Marca
/
Valor da marca
/
Comunidades de marca
/
Consumidor
/
Produto
/
Brand
/
Brand equity
/
Brand communities
/
Consumer
/
Product
Acceder
Title:
Retalho organizado vs retalho independente
Author:
Gralho, Alexandra Catarina Rosa Nicolau
Language:
Portugués
Repository:
73
Subject:
Retalho
/
Marcas
/
Moda
/
Consumidor
/
Retail
/
Brands
/
Fashion
/
Consumer
Acceder
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