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Diogo, João Manuel Pimenta de Castro (1)
Melo Fuquene, José (1)

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Subject: Consumer behaviour Subject: Consumer Year: 2015 Year: 2017

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1-2 from 2 results (0.012 seconds)

Title: O patrocínio desportivo: ativação de marca e papel do consumidor
Author: Diogo, João Manuel Pimenta de Castro
Language: Portugués
Repository: 73
Subject: Marketing / Patrocínio / Desporto / Marca / Comportamento do consumidor / Sponsorship / Sponsor / Sports / Activation / Consumer / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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Title: Estimación de las preferencias del consumidor a través de un modelo jerárquico bayesiano logístico multinomial
Author: Melo Fuquene, José
Language: Español
Repository: 40
Subject: Análisis conjunto / Consumidor / Modelo jerárquico bayesiano / Joint analysis / Consumer / Bayesian hierarchical model / Comportamiento del consumidor -- Métodos estadísticos / Modelos matemáticos -- Casos / Modelos estadísticos -- Casos

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