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Title: Beyond information seeking: consumers’ online deliberation about the risks and benefits of red meatAuthor: Rutsaert, P. / Barnett, J. / Gaspar, R. / Marcu, A. / Pieniak, Z. / Seibt, C. / Lima, M. L. / Flecther, D. / Verbeke, W.Language: InglésRepository: 73
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Title: Influência do preço e ações promocionais no valor percecionado da loja de retalhoAuthor: Reis, Teresa Isabel Damião dosLanguage: PortuguésRepository: 73Subject: Distribuição moderna / Retalho / Consumidor / Promoções / Modern distribution / Retail / Consumer / Promotions
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Title: ‘Would you eat cultured meat?’: consumers' reactions and attitude formation in Belgium, Portugal and the United KingdomAuthor: Verbeke, W. / Marcu, A. / Rutsaert, P. / Gaspar, R. / Seibt, C. / Fletcher, D. / Barnett, J.Language: InglésRepository: 73
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Title: How much are you willing to pay? The effect of corporate social (ir)responsibility in consumers of national and foreign brandsAuthor: Ribeiro, Inês SilvaLanguage: InglésRepository: 73Subject: Corporate social responsibility / Corporate social irresponsibility / Country of origin, / Consumer / Willingness to pay / Purchase intents / Responsabilidade social corporativa / Irresponsabilidade social corporativa, / País de origem / Consumidor / Disposição para pagar / Intenções de compra
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Title: A interdependência entre as marcas e as comunidades de marca: os casos da Vespa e da Harley DavidsonAuthor: Lima, Ana Patrícia Pinto deLanguage: PortuguésRepository: 73Subject: Marca / Valor da marca / Comunidades de marca / Consumidor / Produto / Brand / Brand equity / Brand communities / Consumer / Product
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Title: Estimación de las preferencias del consumidor a través de un modelo jerárquico bayesiano logístico multinomialAuthor: Melo Fuquene, JoséLanguage: EspañolRepository: 40
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