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Subject: Consumer Perspectives Year: 2012

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Title: Contratos de condiciones generales: el consumidor y cláusulas de permanencia
Author: Plata Sarmiento, Eva del Pilar
Language: Español
Repository: 40
Subject: Cláusula de permanencia / Contrato de telefonía móvil / Contrato de Condiciones Generales / Cláusulas Abusivas / Consumidor / Clause of permanency / Contract of mobile telephony / Contract of General Conditions / Improper Clauses / Consumer

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Title: Neuromarketing: o efeito de ancoragem, do contexto e o papel dos neurotransmissores na mente dos consumidores
Author: Ramalheiro, Brenno Maia
Language: Portugués
Repository: 73
Subject: Consumidor / Ancoragem / Economia comportamental / Neuroeconomia / Neuromarketing / Consumer / Anchorage / Behavioral economics / Neuroeconomics

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Title: Novos desafios do customer relationship management (CRM)
Author: Ferreira, Rúben dos Santos
Language: Portugués
Repository: 73
Subject: Mercado / Marketing / Consumidor / Customer Relationship Management (CRM) / Market / Consumer

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Title: Comportamento do consumidor português de vestuário: estilos de compra e notoriedade das marcas nacionais
Author: Gonçalves, Bebiana Patrícia Aguiar
Language: Portugués
Repository: 73
Subject: Moda / Comportamento / Consumidor / Marca / CSI / Fashion / Brand / Consumer / Behaviors

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Title: Plano para a definição de modelos de segmentação para o MEO
Author: Ricardo, Mariana Trindade
Language: Portugués
Repository: 73
Subject: Segmentação / Consumidor / Usabilidade / Pay-TV / Segmentation / Consumer / Usability

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Title: Teaching Material Lessons Marketing Management
Author: Fernández Alles, María Teresa
Language: Inglés
Repository: 30
Subject: Marketing / Strategy / Tactics / Consumer / Marketing Plan

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