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73 (1)

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Ribeiro, Inês Silva (1)

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Corporate social irresponsibility (1)
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Subject: Consumer Document Type: Tesis Repository: 73 Language: Inglés Year: 2015

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Title: How much are you willing to pay? The effect of corporate social (ir)responsibility in consumers of national and foreign brands
Author: Ribeiro, Inês Silva
Language: Inglés
Repository: 73
Subject: Corporate social responsibility / Corporate social irresponsibility / Country of origin, / Consumer / Willingness to pay / Purchase intents / Responsabilidade social corporativa / Irresponsabilidade social corporativa, / País de origem / Consumidor / Disposição para pagar / Intenções de compra

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