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73
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Fancaria, Ana Catarina de Almeida
(1)
Monteiro, Rita Quintanilha Mendonça Fernandes
(1)
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Subject
Comunicação
(2)
Marketing
(2)
Adaptação
(1)
Canal travel retail
(1)
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Consumidor
(1)
Digital
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Digital immigrants
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Digital natives
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Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
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Subject:
Comunicação digital
Subject:
Marketing
Year:
2017
Language:
Portugués
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Title:
How to conquer the 6th continent: Lâncome Brand in the travel retail
Author:
Fancaria, Ana Catarina de Almeida
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Comunicação
/
Estratégias de marketing
/
Indústria cosmética
/
Estratégias de comunicação
/
Travel retail channel
/
Marketing communications
/
Experiential marketing
/
Canal travel retail
/
Marketing Experiencial
/
Estratégia de canal
Acceder
Title:
Adesão por parte de Digital Immigrants à nova era digital
Author:
Monteiro, Rita Quintanilha Mendonça Fernandes
Language:
Portugués
Repository:
73
Subject:
Gestão de marketing
/
Comunicação
/
Tecnologia digital
/
Adaptação
/
Consumidor
/
Literacia digital
/
Digital immigrants
/
Digital natives
/
Digital
/
Online
/
Communication
/
Marketing
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
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