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Subject: Comportamiento del Consumidor Subject: Consumidor Year: 2018 Year: 2020

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Title: Tendencias de investigación en neuromarketing / Research trends in neuromarketing
Author: Botello Bermúdez, Sergio Orlando / Vega, Karem Tatiana Suárez
Language: Español
Repository: 75
Subject: Neuromarketing / Preferencia / Elección / Consumidor / Decisión / Comportamiento / Empresa / Publicidad / Preference / Choice / Consumer / Decision / Behavior / Company / Publicity.

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Title: Mercadeo y desarrollo sostenible: un enfoque desde el comportamiento del consumidor
Author: Trujillo, C. / Unda, J.
Language: Español
Repository: 21
Subject: Mercadeo / Desarrollo sostenible / Comportamiento / Consumidor

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Title: BUNDLING PRICING FOR INFORMED AND UNINFORMED CONSUMERS - and their relationship with Profit Equilibrium
Author: Couto, Jorge Sales Crespos
Language: Portugués
Repository: 73
Subject: Mixed Bundling / Informed Consumers / Uninformed Consumers / Switching Costs / Vendor Lock-In / Profit Equilibrium / Nash Equilibrium / Estratégia empresarial / Consumidor / Custos de transação / Preço de custo / Lucro / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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