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73 (3)

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Amorim, Inês Dias da Silva Pessoa de (1)
Carrilho, Marta Guerra (1)
Sousa, Rita Lourenço de (1)

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Marketing (3)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão (2)
L Industrial organization (2)
L81 (2)
M Business administration and business economics - Marketing - Accounting - Personnel economics (2)
M31 (2)
Portugal (2)
Technology (2)
Venda a retalho (2)
Augmented reality (1)

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Subject: Communications Technology Subject: Marketing Language: Inglés

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1-3 from 3 results (0.009 seconds)

Title: CRM strategies: an approach to Lidl, Sonae and Jerónimo Martins firms
Author: Carrilho, Marta Guerra
Language: Inglés
Repository: 73
Subject: Marketing / CRM Customer relationship management / Gestão de clientes / Fidelidade à Marca / Portugal / Communications / Strategic / Customer relationship / Interaction / Loyalty / Comunicação / Estratégias / Relação com o cliente / Interação social / Fidelidade / Domínio/Área Científica::Ciências Sociais

Acceder
Title: How to turn innovative startups into successful businesses: the case of Techperks
Author: Sousa, Rita Lourenço de
Language: Inglés
Repository: 73
Subject: Technology / Internet of things / Innovation / Business strategy / Entrepreneurship / Retailing / Marketing strategy / Tecnologia / Internet das coisas / Inovação / Empreendorismo / Estratégia de negócio / Venda a retalho / Estratégias de marketing / Marketing / Startup / Performance / Trabalho de projeto / Portugal / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M31 / L81 / O31 / M Business administration and business economics - Marketing - Accounting - Personnel economics / L Industrial organization / O Economic development, innovation, technological change, and growth

Acceder
Title: Experiencing ar in retail: the influence of moment marketing and avatars on consumer behaviour
Author: Amorim, Inês Dias da Silva Pessoa de
Language: Inglés
Repository: 73
Subject: Augmented reality / Moment marketing / Social Presence / Avatar / Emotions / Retail / Technology / Marketing / Novas tecnologias / Realidade virtual / Venda a retalho / Comportamento do consumidor / Emoção / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M30 / M31 / L81 / M Business administration and business economics - Marketing - Accounting - Personnel economics / L Industrial organization

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