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73 (1)

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Afonso, António Alexandre Gomes (1)

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Business to Business (1)
Car market (1)
Car renting (1)
Cliente (1)
Customer journey (1)
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão (1)
M Business administration and business economics - Marketing - Accounting - Personnel economics (1)
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Subject: Cliente Subject: M31 Repository: 73 Language: Portugués

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Title: Customer journey no mercado automóvel B2B: o renting em Portugal
Author: Afonso, António Alexandre Gomes
Language: Portugués
Repository: 73
Subject: Marketing / Customer journey / Renting automóvel / Mercado automóvel / Processo de decisão / Business to Business / Car renting / Car market / Decision process / Sector automóvel / Cliente / PME Pequenas e Médias Empresas / Trabalho de projeto / Portugal / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M31 / M Business administration and business economics - Marketing - Accounting - Personnel economics

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