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73
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Gonçalves, Nuno Miguel Arsénio Madeira
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Oliveira, Tânia Vanessa dos Santos Jordão Simões
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Back-office
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Banking service
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Subject:
Client Satisfaction
Year:
2010
Year:
2011
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Title:
O marketing interno e a qualidade do serviço prestado pelo back-office ao front-office como factor determinante da satisfação do cliente externo
Author:
Oliveira, Tânia Vanessa dos Santos Jordão Simões
Language:
Portugués
Repository:
73
Subject:
Marketing interno
/
Comunicação Interna
/
Marketing de serviços
/
Qualidade dos Serviços
/
Back-office
/
Front-Office
/
Cliente
/
Satisfação do cliente
/
Serviços Bancários
/
Internal Marketing
/
Internal Communication
/
Services Marketing
/
Service Quality
/
Client
/
Client Satisfaction
/
Banking service
/
Moçambique
/
Mozambique
Acceder
Title:
Avaliação dos pressupostos para adopção de um sistema de marketing relacional aplicado à grande distribuição
Author:
Gonçalves, Nuno Miguel Arsénio Madeira
Language:
Portugués
Repository:
73
Subject:
Grande Distribuição
/
Marketing Relacional
/
Qualidade do Relacionamento
/
Fidelização
/
Satisfação
/
Confiança
/
Compromisso
/
CRM
/
RFID
/
Big distribution
/
Relationship Marketing
/
Relationship Quality
/
Customer Loyalty
/
Satisfaction
/
Trust
/
Commitment
Acceder
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