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73
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Gonçalves, Susana Oliveira
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Weber, Sabrina
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CRM
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CRM strategy
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Cartão de fidelidade
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Comportamento do consumidor
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Consumer behavior
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Estratégia CRM
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2012
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Subject:
CRM
Repository:
73
Year:
2012
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Title:
O impacto dos cartões de fidelidade no comportamento de compra do consumidor : uma abordagem ao mercado retalhista
Author:
Gonçalves, Susana Oliveira
Language:
Portugués
Repository:
73
Subject:
Programas de fidelização
/
Cartão de fidelidade
/
Comportamento do consumidor
/
CRM
/
Loyalty programs
/
Loyalty cards
/
Consumer behavior
Acceder
Title:
Luxury brands and CRM, mutually exclusive? : developing a CRM strategy for Patek Philippe
Author:
Weber, Sabrina
Language:
Inglés
Repository:
73
Subject:
CRM
/
Luxury brands
/
CRM strategy
/
Patek Philippe
/
Marcas de luxo
/
Estratégia CRM
Acceder
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