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73
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Oliveira, A.
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Rodrigues, H.
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Rodrigues, L. F.
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Silvino, Pedro Lourenço
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Subject:
Business networks
Subject:
Marketing
Subject:
Business
Language:
Inglés
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Title:
Main gamification concepts: a systematic mapping study
Author:
Rodrigues, L. F.
/
Oliveira, A.
/
Rodrigues, H.
Language:
Inglés
Repository:
73
Subject:
Education
/
Information science
/
Business
/
Software development
/
Leximancer
/
Consumers
/
Semantic analysis
/
Qualitative methods
/
Gamification
/
Marketing
/
Computer science
Acceder
Title:
A proposal to improve marketing efectiveness in a business to business model
Author:
Silvino, Pedro Lourenço
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Eficiência
/
Eficácia
/
Retorno
/
Investimento
/
ROMI
/
Modelação
/
Business
/
Effectiveness
/
Return
/
Modeling
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