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Subject: Branding Year: 2016

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Title: Propuesta para el reposicionamiento de marca de la empresa de Energía de Bogotá S.A. E.S.P.
Author: Cleves Ramírez, Leonela / García Bernal, Luz Helena
Language: Español
Repository: 68
Subject: Branding / Valor de marca / Reposicionamiento / Branding (Mercadeo) / Planificación estratégica / Planificación empresarial / Análisis de mercadeo / Branding (Marketing) / Market surveys

Acceder
Title: Visibilidad marca país colombiana en contexto panameño (ensayo)
Author: Gomez Giraldo, Laura Bibibiana
Language: Español
Repository: 40
Subject: Marca país / Globalización / Branding
Title: Marca y posicionamiento en el mercado canadiense a través de estrategias de marketing
Author: Chacón Vásquez, Gloria Marcela
Language: Español
Repository: 40
Subject: Branding / Marketing Digital / Internacionalización
Title: Os Douro Boys e a revitalização do vinho do Douro
Author: Cardoso, Vânia do Nascimento
Language: Portugués
Repository: 73
Subject: Vinho / Internacionalização / Rede de cooperação / Gestão da marca / Wine / Internationalization / Cooperation networks / Branding

Acceder
Title: O E-mail Marketing ao serviço do Brand Loyalty
Author: Ramalho, Débora Duarte
Language: Portugués
Repository: 73
Subject: Marketing / Correio eletrónico / Marca / Cliente / Fidelidade à Marca / Branding / Brand loyalty / Permission marketing / E-mail marketing / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: Kreative acts of strategy (kaos): a business plan for a new type of small consultancy
Author: Wiegers, Nina Silvia
Language: Inglés
Repository: 73
Subject: Branding / Entrepreneurship / Cultural economics / Economic sociology / Economic anthropology / Cultural traits

Acceder
Title: Nestlé sobremesas case study: communicating a new brand extension
Author: Campelo, Marta Sofia Viana da Fonseca
Language: Inglés
Repository: 73
Subject: Digital marketing / Communication strategy / Branding / Marketing / Marketing eletrónico / Estratégias de marketing / Marca comercial / Análise SWOT / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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