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73
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Bilro, Ricardo Jorge Godinho
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Carvalho, Marta Fevereiro
(1)
Fialho, Catarina Pina
(1)
Sousa, André Henderson
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Brand
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Marca
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Subject:
Brand management
Subject:
Brand
Language:
Inglés
Year:
2015
Document Type:
Tesis
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Title:
Macao as a brand : can city branding change Macao’s image perceptions?
Author:
Carvalho, Marta Fevereiro
Language:
Inglés
Repository:
73
Subject:
Brand
/
Brand image perceptions
/
Differentiation
/
City branding
/
Marca
/
Percepções da imagem de marca
/
Diferenciação
/
Marca da cidade
Acceder
Title:
UBB expansion plan: Spain
Author:
Sousa, André Henderson
Language:
Inglés
Repository:
73
Subject:
Entrepreneurship
/
Internationalization
/
Brand
/
Merchandise
/
Empreendedorismo
/
Internacionalização
Acceder
Title:
Roger et Gallet repositioning
Author:
Fialho, Catarina Pina
Language:
Inglés
Repository:
73
Subject:
Marca
/
Reposicionamento
/
Comportamento de Consumidor
/
Posicionamento
/
Brand
/
Positioning
/
Reposition
/
Revitalization
Acceder
Title:
Create, build and manage online brands for internet companies
Author:
Bilro, Ricardo Jorge Godinho
Language:
Inglés
Repository:
73
Subject:
Internet marketing
/
Online marketing
/
Digital marketing
/
Brand
/
Online brand management
/
Marketing de internet
/
Marketing online
/
Marketing digital
/
Marca
/
Gestão de marcas online
Acceder
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