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73 (1)

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Lameiras, Márcio André Dias (1)

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Subject: Brand advocacy Subject: Banco Subject: Bank Year: 2018

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Title: Inovação e mudança na banca portuguesa: Marcas comerciais como indicador empresarial e sectorial
Author: Lameiras, Márcio André Dias
Language: Portugués
Repository: 73
Subject: Economia financeira / Economia monetária / Banco / Inovação / Competitividade / Internacionalização / Marca / Portugal / Bank / Innovation / Competitiveness / Internationalization / Brand / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / O30 / G20 / L80 / O Economic development, innovation, technological change, and growth / G Financial economics / L Industrial organization

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