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Title: Simulated discounted cash flow valuation for a financial institution: Millennium BCPAuthor: Almeida, Ana Carolina SilvaLanguage: InglésRepository: 73
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Title: How the U.S. capital markets volatility interacts with economic growthAuthor: Marques, JoãoLanguage: InglésRepository: 73
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Title: Venture capital: institutional environmentAuthor: Barbosa, Mário FerreiraLanguage: InglésRepository: 73Subject: Venture capital / Institutions / Economic freedom / Equity / Debt
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Title: Macao as a brand : can city branding change Macao’s image perceptions?Author: Carvalho, Marta FevereiroLanguage: InglésRepository: 73Subject: Brand / Brand image perceptions / Differentiation / City branding / Marca / Percepções da imagem de marca / Diferenciação / Marca da cidade
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Title: Why storytelling is the future of brandingAuthor: Pires, Sandra dos SantosLanguage: InglésRepository: 73
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Title: Study of the competitive dynamics between National Brands and private Labels within the soft drinks industryAuthor: Guérin, Aude LouiseLanguage: InglésRepository: 73Subject: Identidade de marca / Competitividade / Estratégias de marketing / Marketing internacional / Gestão de empresas / França / Business Administration / Marketing / Brand / Marketing strategy / Gestão de Empresas / Marca / Domínio/Área Científica::Ciências Sociais / M Business administration and business economics - Marketing - Accounting - Personnel economics
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Title: Case study: the market is calling for Biolage R.A.WAuthor: Anes, Paulo Jorge PadrãoLanguage: InglésRepository: 73
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Title: UBB expansion plan: SpainAuthor: Sousa, André HendersonLanguage: InglésRepository: 73Subject: Entrepreneurship / Internationalization / Brand / Merchandise / Empreendedorismo / Internacionalização
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Title: Roger et Gallet repositioningAuthor: Fialho, Catarina PinaLanguage: InglésRepository: 73Subject: Marca / Reposicionamento / Comportamento de Consumidor / Posicionamento / Brand / Positioning / Reposition / Revitalization
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