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Repository
73
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Author
Maximiano, Maria Guerra Vitorino
(1)
Rodrigues, Ana Sofia Faustino
(1)
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Subject
Bem-estar
(2)
Consumidor
(2)
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(2)
Marketing
(2)
Subjective well-being
(2)
Consumer experience
(1)
Desire
(1)
Engagement
(1)
Happiness seeker
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Indústria de produtos de luxo
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2017
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2013
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Subject:
Bem-estar
Subject:
Consumidor
Language:
Inglés
Document Type:
Tesis
Year:
2017
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Title:
Selling happiness
Author:
Rodrigues, Ana Sofia Faustino
Language:
Inglés
Repository:
73
Subject:
Happiness seeker
/
Subjective well-being
/
Positive psychology
/
Self-improvement
/
Marketing
/
Bem-estar
/
Psicologia positiva
/
Perfil
/
Consumidor
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
Title:
Antecedents and outcomes of consumer experience and engagement for luxury fashion consumers
Author:
Maximiano, Maria Guerra Vitorino
Language:
Inglés
Repository:
73
Subject:
Engagement
/
Luxury brands
/
Consumer experience
/
Desire
/
Social values
/
Perceived self
/
Involvement
/
Relationship quality
/
Subjective well-being
/
Marketing
/
Indústria de produtos de luxo
/
Valores sociais
/
Bem-estar
/
Consumidor
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
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