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Repository
73
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Author
Macau, Diana Lourenço
(1)
Policarpo, Pedro Nuno Vaz
(1)
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Subject
Authenticity
(2)
Amor pela marca
(1)
Atmospheric cues
(1)
Autenticidade
(1)
Behavioral intentions
(1)
Brand community engagement
(1)
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2019
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2018
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Subject:
Authenticity
Year:
2019
Language:
Inglés
Document Type:
Tesis
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Title:
Exploring young artists' digital performance using online community engagement
Author:
Policarpo, Pedro Nuno Vaz
Language:
Inglés
Repository:
73
Subject:
Human brand
/
Involvement
/
Authenticity
/
Brand identity
/
Brand community engagement
/
Co-creation
/
Brand love
/
Marca humana
/
Envolvimento
/
Autenticidade
/
Identidade da marca
/
Engagement da comunidade da marca
/
Cocriação
/
Amor pela marca
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Exploring antecedents and outcomes of perceived authenticity by tourists at lisbon museums
Author:
Macau, Diana Lourenço
Language:
Inglés
Repository:
73
Subject:
Atmospheric cues
/
Authenticity
/
Pride
/
Behavioral intentions
/
Museum
/
Marketing turístico
/
Oferta turística
/
Procura turística
/
Produto turístico
/
Museu
/
Satisfação do consumidor
/
Lisboa - Portugal
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M310
/
M390
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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