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73
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Brochado, A.
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Marques, S.
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Mendes, P.
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Private labels
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Psychographics
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Tobit regression
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Subject:
Artisanal Greek Yogurt
Document Type:
Artículo
Year:
2019
Language:
Inglés
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Title:
Psychographic determinants of private-label adoption: a feasibility study in the Portuguese yogurt market / Determinantes psicográficos da adoção da marca do distribuidor: um estudo no mercado português de iogurtes
Author:
Brochado, A.
/
Marques, S.
/
Mendes, P.
Language:
Inglés
Repository:
73
Subject:
Private labels
/
Psychographics
/
Tobit regression
/
Yogurt
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