OPAC

A problem has been found

A problem has ocurred in the communication with the server.

Please, try again later. If the problem persists, contact the admin

Your search

Subject: Ancoragem Repository: 73 Year: 2012

Sort by Score Title Year -

1-2 from 2 results (0.007 seconds)

Title: Neuromarketing: o efeito de ancoragem, do contexto e o papel dos neurotransmissores na mente dos consumidores
Author: Ramalheiro, Brenno Maia
Language: Portugués
Repository: 73
Subject: Consumidor / Ancoragem / Economia comportamental / Neuroeconomia / Neuromarketing / Consumer / Anchorage / Behavioral economics / Neuroeconomics

Acceder
Title: Excesso de confiança, optimismo e ancoragem em gestores da construção civil no Brasil: estudo de caso da Camargo Correia
Author: Feitosa, Arnaldo Barros
Language: Portugués
Repository: 73
Subject: Vieses e heurísticas / Excesso de confiança / Otimismo / Ancoragem / Biases and heuristics / Overconfidence / Optimism / Anchoring

Acceder

« Previous 1 Next »