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73 (4)

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Author

Gadiraju, Gaurav Kumar (1)
Guimarães, Marta Barahona Simões da Fonseca (1)
Nielsen, Mille (1)
Revez, Catarina Sofia Leonor (1)

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Advertising (4)
Marketing (4)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão (3)
Communication (2)
Açúcar (1)
Blogs (1)
Candies (1)
Communication plan (1)
Concorrência (1)
Consumer behaviour (1)

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2016 (4)
2015 (2)
2017 (2)

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Subject: Advertising research Language: Inglés Year: 2016

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1-4 from 4 results (0.01 seconds)

Title: Blogs as a new tool of the communication mix
Author: Revez, Catarina Sofia Leonor
Language: Inglés
Repository: 73
Subject: Marketing / Blogs / Communication / Advertising / Publicidade electrónica / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: The influence of product type, humour type, brand attitude, and gender on humour effectiveness in ads
Author: Nielsen, Mille
Language: Inglés
Repository: 73
Subject: Marketing / Consumer behaviour / Advertising / Humour in advertisements

Acceder
Title: Communication plan for Skittles
Author: Guimarães, Marta Barahona Simões da Fonseca
Language: Inglés
Repository: 73
Subject: Candies / Skittles / Sugar / Marketing / Communication / Communication plan / Advertising / Marketing de produtos / Estratégias de comunicação / Marca comercial / Açúcar / Publicidade / Concorrência / Preferência do consumidor / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: Impact of social media in sports marketing
Author: Gadiraju, Gaurav Kumar
Language: Inglés
Repository: 73
Subject: Social Media / Sports / Marketing / Internet / Advertising / Meios de comunicação / Marketing desportivo / Marketing eletrónico / Estratégias de marketing / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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