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73
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Drummond, Lorena Monteiro
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Pereira, Daniela Sofia Correia
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Subject:
3900 Consumer psychology
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3920
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3000 Social psychology
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Title:
Quanto mais sei, menos como? Examinando a relação entre a literacia nutricional, conhecimento objetivo sobre açúcar e consumo de produtos com elevado teor de açúcar
Author:
Drummond, Lorena Monteiro
Language:
Portugués
Repository:
73
Subject:
Açúcar
/
Conhecimento objetivo
/
Consumo
/
Literacia nutricional
/
Sugar
/
Objective knowledge
/
Consumption
/
Nutritional literacy
/
3000
/
3900
/
3920
/
3000 Social psychology
/
3900 Consumer psychology
Acceder
Title:
Personality, what else?: a importância da congruência em campanhas de marketing comerciais e sem fins lucrativos
Author:
Pereira, Daniela Sofia Correia
Language:
Portugués
Repository:
73
Subject:
Comportamento do consumidor
/
Publicidade
/
Estratégias de marketing
/
Marca
/
Celebrity endorsement
/
Trait transference
/
Advertising campaigns
/
Personality congruence
/
Profit
/
Non-profit
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
3000
/
3040
/
3900
/
3920
/
3940
/
3000 Social psychology
/
3900 Consumer psychology
Acceder
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