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73
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Cruz, Sara Catarina Pires Antunes
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Loureiro, Matilde Pinto
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3900
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3900 Consumer psychology
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Subject:
3900
Year:
2021
Language:
Portugués
Repository:
73
Document Type:
Tesis
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Title:
E se a marca me responde com emoji?: impacto das características da CMC na perceção e atitudes face à marca
Author:
Cruz, Sara Catarina Pires Antunes
Language:
Portugués
Repository:
73
Subject:
Psicologia do comportamento
/
Consumidor
/
Sistema de comunicação
/
Comportamento do consumidor
/
Marketing
/
Marca
/
Computer-mediated communication
/
Emoji
/
Attitudes towards the brand
/
Reservation intention
/
Online reviews
/
Domínio/Área Científica::Ciências Sociais::Psicologia
/
2700
/
2750
/
3900
/
3920
/
3940
/
2700 Communication systems
/
3900 Consumer psychology
Acceder
Title:
Eu aprovo, tu diminuis: efeito das normas injuntivas nas porções escolhidas
Author:
Loureiro, Matilde Pinto
Language:
Portugués
Repository:
73
Subject:
Desperdício alimentar
/
Normas injuntivas
/
Social mindfulness
/
Food waste
/
Injunctive norms
/
Domínio/Área Científica::Ciências Sociais::Psicologia
/
2900
/
3040
/
3900
/
3920
/
2900 Social processes and social issues
/
3000 Social psychology
/
3900 Consumer psychology
Acceder
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