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73
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Ferreira, Paulo Alexandre Rodrigues
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Zykova, Anna
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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Title:
The study of suport marketing campaigns in sailing with elaboration of a sponsorship decision model
Author:
Zykova, Anna
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Sport marketing
/
Sponsorship in sailing
/
Marketing desportivo
/
Patrocínio
/
Desporto
/
Água
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Implementação de realidade aumentada numa plataforma de mobile-commerce na Lufi Surf Co
Author:
Ferreira, Paulo Alexandre Rodrigues
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Comércio eletrónico
/
Realidade virtual
/
Inovação
/
Prática desportiva
/
Água
/
Comportamento do consumidor
/
Surf
/
Augmented reality
/
Surfshops
/
Consumer behaviour
/
Internet
/
Layar
/
Innovation
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
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