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73
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Diogo, João Manuel Pimenta de Castro
(1)
Silva, Ana Rita Fernandes da
(1)
Silva, Pedro Miguel Catarino da
(1)
Vala, Bernardo Varela
(1)
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Marca
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Marketing
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(2)
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Repository:
73
Year:
2015
Document Type:
Tesis
Subject:
Marketing
Subject:
Marca
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Title:
Plano de comunicação para negócio Wanna
Author:
Silva, Pedro Miguel Catarino da
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Marca
/
Design
/
Empreendedorismo
/
Estratégias de comunicação
/
Brand
/
Personal brand
/
Freelancing
/
Communication pan
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
O patrocínio desportivo: ativação de marca e papel do consumidor
Author:
Diogo, João Manuel Pimenta de Castro
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Patrocínio
/
Desporto
/
Marca
/
Comportamento do consumidor
/
Sponsorship
/
Sponsor
/
Sports
/
Activation
/
Consumer
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
City branding: Lisboa
Author:
Silva, Ana Rita Fernandes da
Language:
Portugués
Repository:
73
Subject:
Marca
/
Marketing
/
Marketing turístico
/
Estratégia de marca
/
Destination branding
/
City branding
/
Brand framework
/
Região Lisboa
/
Brand marketing
/
Tourism marketing
/
Brand strategy
/
Lisbon
Acceder
Title:
The impact of social media in brand building
Author:
Vala, Bernardo Varela
Language:
Inglés
Repository:
73
Subject:
Social media
/
Data mining
/
Brand building
/
Facebook
/
Rede social
/
Marca
/
Marketing
/
Comportamento do consumidor
Acceder
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