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Repository: 73 Year: 2013 Year: 2014 Subject: Strategy Subject: Estratégias

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Title: Análise da implementação do balanced scorecard numa empresa portuguesa de sistemas de informação
Author: Gomes, Renata de Oliveira
Language: Portugués
Repository: 73
Subject: Balanced Scorecard / Controlo de gestão / Estudo de casos / Estratégias / Management control / Case study / Strategy

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Title: O retromarketing no sector automóvel: estudo sobre o Jaguar E-type
Author: Siborro, Carlota Milheiro
Language: Portugués
Repository: 73
Subject: Indústria automóvel / Marketing-mix / Lançamento / Estratégias / Car industry / Launch / Strategy

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