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Repository: 73 Year: 2006 Subject: Marketing

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Title: Editorial - Os domínios «soft»
Author: Reto, L. A. / Scelza Cavalcanti, B.
Language: Portugués
Repository: 73
Subject: Gestão dos activos / Gestão / Marketing / Marketing interno / Capital

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Title: Determinação dos Segmentos de Mercado Prioritários: Uma Metodologia para Destinos Turísticos
Author: Águas, Paulo Manuel Roque
Language: Portugués
Repository: 73
Subject: Marketing / Segmentação de mercado / Gestão de portfolio / União Europeia / Target marketing / Turismo / Market segmentation / Market targeting / Portfolio management / Tourism / European Union

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