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Repository
73
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Carrilho, Marta Guerra
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Marques, André Mendes
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Estratégias
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Marketing
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CRM Customer relationship management
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Repository:
73
Subject:
Marketing
Subject:
Estratégias de marketing
Year:
2016
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Title:
CRM strategies: an approach to Lidl, Sonae and Jerónimo Martins firms
Author:
Carrilho, Marta Guerra
Language:
Inglés
Repository:
73
Subject:
Marketing
/
CRM Customer relationship management
/
Gestão de clientes
/
Fidelidade à Marca
/
Portugal
/
Communications
/
Strategic
/
Customer relationship
/
Interaction
/
Loyalty
/
Comunicação
/
Estratégias
/
Relação com o cliente
/
Interação social
/
Fidelidade
/
Domínio/Área Científica::Ciências Sociais
Acceder
Title:
SCC, a case study of strategic marketing: drivers of success within hypercompetitive environment
Author:
Marques, André Mendes
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Strategy
/
Strategic marketing
/
Beer sector
/
Estratégias
/
Marketing estratégico
/
Cerveja
Acceder
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