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Repository
73
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Author
Caetano, Ana Rita Amaral
(1)
Correia, Francisco Maria de Almeida Tavares Pio
(1)
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Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(2)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(2)
M30
(2)
M31
(2)
Marketing
(2)
Comportamento do consumidor
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Repository:
73
Subject:
M30
Subject:
M31
Year:
2017
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(0.021 seconds)
Title:
Audio branding empowerment: a dissertation proposal about the interactive process between brands and consumer behaviour
Author:
Correia, Francisco Maria de Almeida Tavares Pio
Language:
Inglés
Repository:
73
Subject:
Sonic branding
/
Sensorial
/
Consumer
/
Retail
/
Marketing
/
Estratégias de marca
/
Comportamento do consumidor
/
Empresa
/
Concorrência
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M30
/
M31
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Insights on the use and consequences of user-generated content in the context of portuguese luxury hotels
Author:
Caetano, Ana Rita Amaral
Language:
Inglés
Repository:
73
Subject:
Hospitality
/
Luxury hotels industry
/
User-generated content
/
Facebook
/
Indústria hoteleira
/
Marketing
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M30
/
M31
/
Z33
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
Z Other special topics
Acceder
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