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Repository: 30 Subject: advertising Language: Inglés

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Title: Food and Beverage Advertising Aimed at Spanish Children Issued through Mobile Devices: A Study from a Social Marketing and Happiness Management Perspective
Author: Jiménez-Marín, Gloria / Elías Zambrano, Rodrigo / Galiano Coronil, Araceli / Ravina Ripoll, Rafael
Language: Inglés
Repository: 30
Subject: educommunication / food / happiness management / health / mobile devices / social marketing / advertising / children

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Title: Women's roles and images in advertising. A pragmatic perspective. / Los papeles e imágenes de la mujer en la publicidad. Una perspectiva pragmática.
Author: Gago Gómez, Liliana
Language: Inglés
Repository: 30
Subject: Relevance Theory / Women Studies / Gender Studies / women / advertising / advertisement / communication / gender roles / sexism / stereotypes / Teoría de la Relevancia / Estudios de mujer / Estudios de género / mujeres / publicidad / anuncio / comunicación / roles de género / sexismo / estereotipos

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