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Repository: 30 Subject: Advertising Subject: publicidad Document Type: Artículo

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Title: Las narrativas expandidas a través del product placement inverso: el caso de las zapatillas NikeMAG / The expanded narratives through the reverse product placement: the case of NikeMAG shoes
Author: Álvarez Rodríguez, Víctor
Language: Español
Repository: 30
Subject: Narrativa / publicidad / transmedia / product placement / product placement inverso / Narrative / Advertising / Transmedia / Product Placement / Reverse Product Placement

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Title: Moda, publicidad y arte. Relación disciplinar a través de las campañas de Moschino y Versace / Fashion, advertising and art. Disciplinary relationship through Moschino and Versace campaigns
Author: Jiménez-Marín, Gloria / Elías Zambrano, Rodrigo
Language: Español
Repository: 30
Subject: Arte / intertextualidad / moda / Moschino / pop art / publicidad / Versace / Advertising / art / fashion

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