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Document Type:
Artículo
Subject:
Brand management
Language:
Inglés
Year:
2016
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Title:
Foreword for AD-minister – special issue on: Disaster risk management and business education: Sustainable and resilient business 15/07/16
Author:
Glasser, Robert
Language:
Inglés
Repository:
15
Subject:
management
/
UN Office for Disaster Risk Reduction
/
Disaster risk management
/
resilient business
Title:
Measuring corporate reputation in B2B markets: the corporate personality adapted scale
Author:
Sequeira, N.
/
Vinhas da Silva, R.
/
Ramos, M.
/
Syed Alwi, S. F.
Language:
Inglés
Repository:
73
Subject:
Reputation
/
Corporate personality scale
/
Corporate credibility
/
Management
/
Business to business
/
Marketing
/
Brand
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