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73
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Filipe, J.
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Lamelas, J. P.
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Silvino, Pedro Lourenço
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Subject
Effectiveness
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Language:
Inglés
Year:
2012
Subject:
Effectiveness
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Title:
A proposal to improve marketing efectiveness in a business to business model
Author:
Silvino, Pedro Lourenço
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Eficiência
/
Eficácia
/
Retorno
/
Investimento
/
ROMI
/
Modelação
/
Business
/
Effectiveness
/
Return
/
Modeling
Acceder
Title:
Co-leadership and hotel management. The account systems USALI and BSC to improve effectiveness and efficiency. The portuguese case
Author:
Lamelas, J. P.
/
Filipe, J.
Language:
Inglés
Repository:
73
Subject:
Leadership
/
Co-leadership
/
Effectiveness
/
Efficiency
/
Hotel management
Acceder
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