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Cayolla, R.
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Loureiro, S. M. C.
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Title:
The effect of Portuguese nation brand on cognitive brand image: Portuguese and Canadian comparison
Author:
Loureiro, S. M. C.
/
Veríssimo, A.
/
Cayolla, R.
Language:
Inglés
Repository:
73
Subject:
Nation brand
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Cognitive image
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Tourism
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Heritage
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Portugal
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