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Repository
73
(140)
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Author
Ahmad, Safiya
(1)
Ahmetova, Fatima
(1)
Alexandre, Mariana Ferreira da Costa
(1)
Almeida, Marta Picão Fernandes de Sá e
(1)
Amado, Miguel
(1)
Amaral, Daniel Ferreira
(1)
Andrade, Serenela Alves de
(1)
Anes, Paulo Jorge Padrão
(1)
Ansohn, Luciano
(1)
Antova, Stanislava Plamenova
(1)
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Subject
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(57)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(54)
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(51)
Portugal
(25)
M31
(21)
Marketing
(21)
Trabalho de projeto
(18)
Gestão de empresas
(15)
L Industrial organization
(15)
Comportamento do consumidor
(13)
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2021
(140)
2018
(92)
2019
(74)
2017
(52)
2020
(32)
2016
(3)
2011
(1)
2013
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Tesis
(140)
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Inglés
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Language:
Inglés
Repository:
73
Year:
2021
Document Type:
Tesis
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140
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Title:
The corporate social responsability: focusing on consulting/advisory, banking and retail business sectors
Author:
Pereira, Patrícia Alexandra Justino
Language:
Inglés
Repository:
73
Subject:
Corporate social responsibility
/
Decisions of managers
/
Workers’ opinion
/
The impact of CSR actions
/
Responsabilidade social corporativa
/
Decisão dos gestores
/
Opinião dos trabalhadores
/
Impacto de práticas de RSC
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M14
/
J24
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
J Labor and demographic economics
Acceder
Title:
The Armenian Üsküdar amid a conditional plurality
Author:
Kanra, Hacer Tuba
Language:
Inglés
Repository:
73
Subject:
Üsküdar Armenian neighborhoods
/
Conviviality
/
Spatial organization
/
Boundary-drawings
/
Toponymic practices
/
Migration
/
Domínio/Área Científica::Ciências Sociais::Sociologia
Acceder
Title:
Malware detection based on dynamic analysis features
Author:
Duque, João Guilherme de Lourenço Vieira
Language:
Inglés
Repository:
73
Subject:
Malware detection
/
Dynamic analysis
/
Machine learning
/
Android
/
ETL
/
Detecção de malware
/
Análise dinâmica
/
Aprendizagem automática
/
Domínio/Área Científica::Engenharia e Tecnologia::Outras Engenharias e Tecnologias
Acceder
Title:
How satisfied is a green consumer?: case study of The Bam and Boo
Author:
Fernandes, Maria Madeira Martins
Language:
Inglés
Repository:
73
Subject:
Satisfaction
/
Online reviews
/
Eco-friendly products
/
Toothbrushes
/
Satisfação
/
Comentários online
/
Produtos sustentáveis
/
Escova de dentes
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M20
/
M31
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Morocco: Laverde's gateway to Africa
Author:
Almeida, Marta Picão Fernandes de Sá e
Language:
Inglés
Repository:
73
Subject:
Business plan
/
Internationalization
/
Laverde
/
Morocco
/
Plano de negócio
/
Internacionalização
/
Marrocos
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
F21
/
G31
/
G32
/
M16
/
F International economics
/
G Financial economics
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
The role of naming sponsors in summer music festivals
Author:
Andrade, Serenela Alves de
Language:
Inglés
Repository:
73
Subject:
Branding
/
Markerting communications
/
Consumer behaviour
/
Summer music festivals
/
Comunicação
/
Marketing
/
Comportamento do consumidor
/
Festivais
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Marketing plan for Redken Brews launch
Author:
Santos, Daniel Loivos dos
Language:
Inglés
Repository:
73
Subject:
Marketing plan
/
Professional hair market
/
Marketing-mix
/
Men's grooming
/
Plano de marketing
/
Estratégias de marketing
/
Marketing mix
/
Análise de mercado
/
Marca comercial
/
Trabalho de projeto
/
Portugal
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Effect of moment marketing and brand sponsorship in brand equity and customer engagement
Author:
Silva, Beatriz Helena Gil Santos da
Language:
Inglés
Repository:
73
Subject:
Brand equity
/
Moment marketing
/
Social media marketing
/
Consumer engagement
/
Brand sponsorship
/
Valor da marca
/
Marketing
/
Estratégias de marketing
/
Rede social
/
Consumidor
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M30
/
M31
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
There's a new player in town: a case study of Mercadona's entrance in Portugal
Author:
Ventura, Patrícia Alexandra Sacramento da Costa
Language:
Inglés
Repository:
73
Subject:
Retail
/
Internationalization
/
Managament
/
FMCG
/
Gestão de empresas
/
Gestão estratégica
/
Internacionalização das empresas
/
Supermercado
/
Venda a retalho
/
Estudo de casos
/
Trabalho de projeto
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M16
/
L8
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
L Industrial organization
Acceder
Title:
Exploring how tangible risks and animosity can affect the destination image and revisit intention of a tourist destination: a comparative study between Lisbon and Rio de Janeiro
Author:
Jesus, Sónia João Chagas
Language:
Inglés
Repository:
73
Subject:
Perceived risk
/
Animosity
/
Destination image
/
Intention to return
/
Perceção do risco
/
Imagem
/
Comportamento do consumidor
/
Turismo
/
Marketing
/
Lisboa - Portugal
/
Rio de Janeiro - Brasil
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
L83
/
M31
/
L Industrial organization
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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