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73
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Author
Aasheim, Linn Kristin
(1)
Abreu, Hugo Filipe Antunes de
(1)
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(1)
Albergaria, Jorge Pedro Castelo Branco Soares
(1)
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(1)
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(1)
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(1)
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(1)
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(1)
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(1)
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Marketing
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(11)
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2014
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Year:
2014
Repository:
73
Document Type:
Tesis
Language:
Inglés
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344
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Title:
How the european policy changes affect the u.s. stock market : the importance of elections and the ECB’s monetary policy
Author:
Ventura, Magda Inês Pereira
Language:
Inglés
Repository:
73
Subject:
Eleições
/
Politica monetária
/
Mercados financeiros internacionais
/
Impactos macroeconómicos
/
Elections
/
Monetary policy
/
International financial markets
/
Macroeconomic impacts
Acceder
Title:
M&A: the case of Optimus and Zon
Author:
Almeida, Margarida de Lagos Vian Correia de
Language:
Inglés
Repository:
73
Subject:
Optimus and Zon
/
Mergers and acquisitions
/
Telecommunications sector
/
Corporate governance
/
Fusões e aquisicoes
/
Sector de teecomunicacoes
Acceder
Title:
Age effects on the relationship between human resource best practices and work outcomes
Author:
Calado, Margarida Vaz
Language:
Inglés
Repository:
73
Subject:
Gestão de recursos humanos
/
Work outcomes
/
Confiança na gestão
/
Idade
/
Human resources management
/
Trust in management
/
Age
Acceder
Title:
A proactive and entrepreneurial international market approach : some evidence in the Portuguese hotel sector
Author:
Correia, Ricardo Jorge de Castro
Language:
Inglés
Repository:
73
Subject:
Internationalization
/
Hotels
/
Competences
/
Entrepreneurship
/
Portugal
/
Internacionalização
/
Hotéis
/
Competências
/
Empreendedorismo
Acceder
Title:
Study on how to increase the commercial offers in airports while improving customer experience : Lisbon case
Author:
Serraninho, Inês Alves
Language:
Inglés
Repository:
73
Subject:
Experiential marketing
/
Customer experience
/
Airport cities
/
Commercial offerings
/
Marketing experiencial
/
Experiência do consumidor
/
Cidades aeroportuárias
/
Ofertas comerciais
Acceder
Title:
Equity valuation: Jerónimo Martins, sgps s.a.
Author:
Mendes, Rúben Filipe Gonçalves
Language:
Inglés
Repository:
73
Acceder
Title:
How to use social media to promote portuguese soccer club benfica: social media communication plan season 2013/2014
Author:
Jorge, Samuel António Ferreira Antunes Santos
Language:
Inglés
Repository:
73
Subject:
Marketing desportivo
/
Social media
/
Futebol
/
Sport Lisboa e Benfica
/
Sports marketing
/
Soccer
Acceder
Title:
Brand extensions : a marketing plan for the launching of a tea product line applied to Luso
Author:
Santos, João Paulo Coelho dos
Language:
Inglés
Repository:
73
Subject:
Marketing plan
/
Brand extension
/
Launching
/
Healthy consumer
/
Tea
/
Plano de marketing
/
Lançamento de extensões de marca
/
Consumidor saudável
/
Chá
Acceder
Title:
The contribution of organizational intelligence: the case of Transportes Aéreos Portugueses
Author:
Christmann, Jens Peter
Language:
Inglés
Repository:
73
Subject:
Knowledge management
/
Organizational intelligence
/
Value creation
/
Return on investment
/
Business process management
/
Gestão do conhecimento
/
Inteligência organizacional
/
Criação de valor
/
Retorno sobre o investimento
/
Gestão de processos de negócio
Acceder
Title:
Dynamic competition in the portuguese banking sector: an analysis of product innovation through a new indicator
Author:
João, André Filipe Domingues
Language:
Inglés
Repository:
73
Subject:
Inovação
/
Serviços financeiros
/
Marcas
/
Competição dinâmica
/
Innovation
/
Financial services
/
Trademarks
/
Dynamic competition
Acceder
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