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73
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Amado, Maria Alexandra Amorim
(1)
Anselmo, Inês Catarina Manta
(1)
Antunes, Filipe António Pereira
(1)
Calqueiro, Diogo de Barros Costa Santos
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(1)
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Subject:
Marketing Relacional
Year:
2015
Document Type:
Tesis
Repository:
73
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Title:
How international nonprofit organizations can use Facebook to build relationships with potential donors and volunteers
Author:
Vaughan, Kalen
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Relationship marketing
/
Nonprofit marketing
/
Social media
/
Marketing relacional
/
Marketing sem fins lucrativos
/
Media social
Acceder
Title:
Consumer's behavior facing word-of-mouth and the impact on marketing point of view: exploratory analysis
Author:
Gabeur, Hortense
Language:
Inglés
Repository:
73
Subject:
Word-of-mouth
/
Electronic word-of-mouth
/
Consumer’s behavior
/
Online feedbacks
/
Marketing
/
Satisfação do consumidor
/
Comunicação interativa
/
Chat
/
Comportamento do consumidor
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
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