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Your search
Subject:
Marketing Relacional
Year:
2015
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Title
Year
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31-40 from
103
results
(0.013 seconds)
Title:
O patrocínio desportivo: ativação de marca e papel do consumidor
Author:
Diogo, João Manuel Pimenta de Castro
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Patrocínio
/
Desporto
/
Marca
/
Comportamento do consumidor
/
Sponsorship
/
Sponsor
/
Sports
/
Activation
/
Consumer
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Marketing turístico na saúde oferta hoteleira na cidade de Coimbra: estudo de caso
Author:
Silva, Ana José Crispim Conceição
Language:
Portugués
Repository:
73
Subject:
Turismo
/
Marketing
/
Produto turístico
/
Destinos turísticos
/
Saúde
/
Coimbra
/
Tourism
/
Tourism products
/
Destinations
/
Health
Acceder
Title:
Plano de negócio: Low-Cost.Solidário
Author:
Soares, Rodrigo Pedro Craveiro
Language:
Portugués
Repository:
73
Subject:
Síndrome de Asperger
/
Empreendedorismo social
/
Marketing
/
Projeto económico e financeiro
/
Asperger syndrome
/
Social entrepreneurship
/
Economic and financial project
Acceder
Title:
The relationships between portuguese banks and their customers in a recessionary context
Author:
Nunes, Paulo Filipe Figueiredo
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Relationship marketing
/
Crisis
/
Banking
/
Marketing relacional
/
Crise
/
Banca
Acceder
Title:
Ferramentas de marketing digital no setor hoteleiro em portugal: influência ou confluência
Author:
Martins, José Carlos de Melo Pinto
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Digital
/
Redes sociais
/
Turismo
Acceder
Title:
Buyer-seller conflict and cooperation in marketing channels: port wine distribution
Author:
Crespo de Carvalho, J.
/
Sequeira, L.
Language:
Inglés
Repository:
73
Subject:
Conflict
/
Cooperation
/
Distribution
/
Marketing
/
Multiple channels
/
Port wine
Acceder
Title:
Measuring corporate reputation in B2B markets: the corporate personality adapted scale
Author:
Sequeira, N.
/
Vinhas da Silva, R.
/
Ramos, M.
/
Syed Alwi, S. F.
Language:
Inglés
Repository:
73
Subject:
Reputation
/
Corporate personality scale
/
Corporate credibility
/
Management
/
Business to business
/
Marketing
/
Brand
Acceder
Title:
O papel dos eventos ao vivo na estratégia de ativação de marca
Author:
Gralheiro, Ana do Vale
Language:
Portugués
Repository:
73
Subject:
Marketing
/
Ativação de marca
/
Eventos
/
Festivais
/
Público-alvo
/
Brand activation
/
Events
/
Festivals
/
Target
Acceder
Title:
A comunicação do CCB: as estratégias de comunicação
Author:
Pereira, Inês Marques
Language:
Portugués
Repository:
73
Subject:
Comunicação Integrada de marketing
/
Meios de comunicação
/
Estratégias de comunicação
/
Marketing
/
Marketing integrated Communication
/
Media
/
Communication strategies
Acceder
Title:
Critical analysis of the budget accommodation sector in Lisbon: hostels visitors’ profile and marketing strategies
Author:
Morgado, Rute Ferreira
Language:
Inglés
Repository:
73
Subject:
Sports
/
Gambling
/
Restaurants
/
Recreation
/
Tourism
/
Marketing
/
Desporto
/
Jogo
/
Restaurantes
/
Recreação
/
Turismo
Acceder
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