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Repository
73
(36)
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Author
Amado, Maria Alexandra Amorim
(1)
Anselmo, Cátia Alexandra Arez de Sousa
(1)
Calqueiro, Diogo de Barros Costa Santos
(1)
Campelo, Marta Sofia Viana da Fonseca
(1)
Carrilho, Marta Guerra
(1)
Castro, Beatriz Margarida Trindade Almiro de Menezes e
(1)
Cavallero, Luisa
(1)
Cierpiol, Marie-Luise
(1)
Coelho, Joana Pinto
(1)
Cordovil, Maria do Carmo Orta Oliveira de Herédia
(1)
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Subject
Marketing
(36)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(22)
Comportamento do consumidor
(5)
Estratégias de marketing
(5)
Advertising
(4)
Fidelidade à Marca
(4)
Plano de marketing
(4)
Rede social
(4)
Comércio eletrónico
(3)
Domínio/Área Científica::Ciências Sociais
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2016
(36)
2017
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2015
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2019
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Tesis
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Inglés
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Document Type:
Tesis
Subject:
Marketing
Language:
Inglés
Year:
2016
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36
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Title:
How international nonprofit organizations can use Facebook to build relationships with potential donors and volunteers
Author:
Vaughan, Kalen
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Relationship marketing
/
Nonprofit marketing
/
Social media
/
Marketing relacional
/
Marketing sem fins lucrativos
/
Media social
Acceder
Title:
Nestlé sobremesas case study: communicating a new brand extension
Author:
Campelo, Marta Sofia Viana da Fonseca
Language:
Inglés
Repository:
73
Subject:
Digital marketing
/
Communication strategy
/
Branding
/
Marketing
/
Marketing eletrónico
/
Estratégias de marketing
/
Marca comercial
/
Análise SWOT
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Unveiling the features of successful ebay sellers of smartphones: a data mining sales predictive model
Author:
Silva, Ana Teresa Nunes Biscaia Correia da
Language:
Inglés
Repository:
73
Subject:
Online sales
/
EBay sellers
/
DATA MINING
/
Smartphones
/
Marketing
/
Data analysis
/
Gestão internacional
/
Venda
/
Comércio eletrónico
/
Telemóvel
/
Análise de dados
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Are movie theaters doomed?: an in-depth look at how millennials behavior is changing towards the digital
Author:
Ribeiro, Ana Sofia da Silva
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Cinema
/
Cultura digital
/
Comportamento do consumidor
/
Estratégias competitivas
/
Consumer behavior
/
Millennials
/
Movie theaters
/
Nonlinear contents
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Marketing plan NOS: introducing pay per view
Author:
Pereira, Pedro Azeredo
Language:
Inglés
Repository:
73
Subject:
Marketing plan
/
Marketing-mix
/
Telecommunications
/
Pay-perview
/
NOS
/
Marketing
/
Plano de marketing
/
Telecomunicação
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Business plan for an innovative job search platform
Author:
Ferreira, Pedro
Language:
Inglés
Repository:
73
Subject:
Business plan
/
Unemployment
/
Mobile games
/
Recruitment
/
Marketing
/
Plano de negócio
/
Start-up
/
Procura de emprego
/
Cultura digital
/
Jogos
/
Rede móvel
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
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