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Repository
73
(36)
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Author
Amado, Maria Alexandra Amorim
(1)
Anselmo, Cátia Alexandra Arez de Sousa
(1)
Calqueiro, Diogo de Barros Costa Santos
(1)
Campelo, Marta Sofia Viana da Fonseca
(1)
Carrilho, Marta Guerra
(1)
Castro, Beatriz Margarida Trindade Almiro de Menezes e
(1)
Cavallero, Luisa
(1)
Cierpiol, Marie-Luise
(1)
Coelho, Joana Pinto
(1)
Cordovil, Maria do Carmo Orta Oliveira de Herédia
(1)
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Subject
Marketing
(36)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(22)
Comportamento do consumidor
(5)
Estratégias de marketing
(5)
Advertising
(4)
Fidelidade à Marca
(4)
Plano de marketing
(4)
Rede social
(4)
Comércio eletrónico
(3)
Domínio/Área Científica::Ciências Sociais
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2016
(36)
2017
(25)
2015
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2019
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Tesis
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Inglés
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Document Type:
Tesis
Language:
Inglés
Year:
2016
Subject:
Marketing
Repository:
73
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31-36 from
36
results
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Title:
Impact of social media in sports marketing
Author:
Gadiraju, Gaurav Kumar
Language:
Inglés
Repository:
73
Subject:
Social Media
/
Sports
/
Marketing
/
Internet
/
Advertising
/
Meios de comunicação
/
Marketing desportivo
/
Marketing eletrónico
/
Estratégias de marketing
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
Stripping customers' feedback on hotels evaluation through data mining
Author:
Coelho, Joana Pinto
Language:
Inglés
Repository:
73
Subject:
Indústria hoteleira
/
Turismo
/
DATA MINING
/
Marketing
/
Customer feedback
/
Customer reviews
/
Online reviews
/
Knowledge extraction
/
Modeling
/
Sensitivity analysis
/
Las Vegas
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Acceder
Title:
The impact of social media in brand building
Author:
Vala, Bernardo Varela
Language:
Inglés
Repository:
73
Subject:
Social media
/
Data mining
/
Brand building
/
Facebook
/
Rede social
/
Marca
/
Marketing
/
Comportamento do consumidor
Acceder
Title:
A communication plan for the “1 yogurt a day” program
Author:
Cordovil, Maria do Carmo Orta Oliveira de Herédia
Language:
Inglés
Repository:
73
Subject:
Communication plan
/
Unbranded program
/
Marketing
/
Digital communication
/
Plano de comunicação
/
Programa unbranded
/
Comunicação digital
Acceder
Title:
SCC, a case study of strategic marketing: drivers of success within hypercompetitive environment
Author:
Marques, André Mendes
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Strategy
/
Strategic marketing
/
Beer sector
/
Estratégias
/
Marketing estratégico
/
Cerveja
Acceder
Title:
How international nonprofit organizations can use Facebook to build relationships with potential donors and volunteers
Author:
Vaughan, Kalen
Language:
Inglés
Repository:
73
Subject:
Marketing
/
Relationship marketing
/
Nonprofit marketing
/
Social media
/
Marketing relacional
/
Marketing sem fins lucrativos
/
Media social
Acceder
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